Volvo Cars
Historic Library - P1800

Challenge
Volvo Cars asked BH&A to create a CD series that focused on individual classic Volvo models.

Burton Hall & Associates solution
Starting with the iconic P1800, BH&A created a comprehensive profile of the history, technology and service procedures for the Volvo sports car. Both informational and entertaining, the CD was targeted to appeal to both the individual who restores or repairs the P1800 and the enthusiast interested in the history and lore of the P1800.