Burton Hall & Associates, LLC
98 North Fifth Street
Park Ridge, NJ 07656
201.307.1344  |  201.307.9443

Training Department
Training materials assessment

BMW sought to have a review conducted of its existing Dealer personnel support materials by a third party. With participants being both dealership and field personnel, BMW wanted an unbiased assessment of what was being used, the effectiveness of the existing materials and what improvements could be made.

Burton Hall & Associates solution
BH&A designed the workshop, developed review materials and activities and conducted multiple meetings. A summary report was provided.